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Howard Schultz

Chairman, President & CEO of Starbucks Coffee Company

Howard Schultz wasn't the first person to be carried away by the aroma of a well-roasted coffee bean. But the Starbucks Coffee Company leader was undoubtedly the first to turn that reverie into a billion-dollar retail operation.

Schultz's adventure started in 1981 when he traveled from New York to Seattle to check out a popular coffee-bean store called Starbucks that had been buying many of the Hammarplast Swedish drip coffee makers he was selling.

There was that great smell, sure, but what caused him to fall in love with the business was the care the Starbucks owners put into choosing and roasting the beans. He also was impressed with the owners' dedication to educating the public about the wonders of coffee connoisseurship. "I walked away saying, ‘God, what a great company, what a great city. I'd love to be a part of that,'" Schultz said.

Schultz was born in 1954 and raised in a Brooklyn, N.Y. housing project. A football scholarship to Northern Michigan University was his ticket out, and

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Howard Schultz

1953-present

Who Is Howard Schultz?

Born in Brooklyn, New York, on July 19, 1953, Howard Schultz graduated from Northern Michigan University with a bachelor's degree in communications before becoming director of retail operations and marketing for the Starbucks Coffee Company in 1982. After founding the coffee company Il Giornale in 1987, he purchased Starbucks and became CEO and chairman of the company. Schultz publicly announced that he was resigning as Starbucks' CEO in 2000, though he returned to head the company from 2008 to 2018. He then revealed his intention to run for president as an independent in 2020, before ending his bid in September 2019.

Early Life and Career

Howard D. Schultz was born in Brooklyn, New York, on July 19, 1953, and moved with his family to the Bayview Housing projects in Canarsie, a neighborhood in southeastern Brooklyn, when he was 3 years old. Schultz was a natural athlete, leading the basketball courts around his home and the football field at school. He made his escape from Canarsie with a football scholarship to Northern

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Howard Schultz: The King of Coffee Who Transformed Starbucks

Howard Schultz, the former chairman and CEO of Starbucks, is a name synonymous with coffee culture. His journey from a modest upbringing to leading one of the world's most recognizable brands in the arguably commoditized industry of coffee is truly a remarkable achievement. This article explores Schultz's life, his impact on Starbucks, and his broader influence on business and society.

Grand vision: Howard Schultz transformed Starbucks from a small coffee bean retailer into a global coffeehouse empire with the vision of creating a welcoming "third place" for customers and coffee lovers.
Employee welfare innovation: Influenced by his father's struggles, Schultz introduced groundbreaking employee benefits, including comprehensive healthcare and stock options for part-time workers.
Inspired by Italy: Schultz's inspiration from Italian espresso bars led to a successful reimagining of Starbucks' business model, focusing on customer experience and community.

Howard Schultz